Journalism students take entire courses on ethics, and a big portion of it has to do with plagiarism. Still, there are cases every year in which it’s discovered that trained, professional, and reputable reporters are guilty of plagiarizing. Content marketers on the other hand, haven’t necessarily been trained in all of the intricacies of plagiarism, […]
curation
How to Curate Content Tips
Growing Social Media (Photo credit: mkhmarketing) Look at what your competitors curate. Visit their social media sites to see what content gets shared, and which magazines or resources provided the information. Have a system in place. Create a Twitter list of others who share relevant information about your industry. Sign up for feedly. It allows […]
What Netflix Can Teach Us About Content Marketing
Small business owners struggling to understand the importance of original content development can look to Netflix for an analogy. With Content marketing there’s content curation, and there’s content creation. Netflix (Photo credit: Wikipedia) Curated content is anything that was written by someone else that you happen to be sharing on your pages; it may be […]
Easy Ways Nonprofits Can Use Content Curation
Content curation is the act of collecting, filtering and sharing the best information on a specific topic.The best content curators also add their own spin to the article, blog post or video that they share, explaining why it is important to their community and why they chose to share it. Welenia Studios created a great […]
Reasons Great Content Gets Cut
A lot of people say great content is in short supply, even though many good writers and content creators are out there. A lot of great content doesn’t make the cut because it also needs marketing, and many a good content creator does not a marketer make. Some reasons even the best content doesn’t pan […]