Why us Digital marketing? Affordable: digital marketing is more affordable than offline promotions. Reach: digital marketing offers a wider, yet focused reach without boundaries. Target: digital marketing can inherently target audience segments. Track: digital marketing tracks campaign results for better conclusions. Social: digital marketing leverages social media sharing for promotion. Personalize: digital marketing tailors marketing […]
Digital Marketing
Viral content marketing visuals collection
A Collection of four top Infographics related to digital marketing. Includes IT, content ideas, story telling and going viral.
The New York Times acquires influencer marketing agency HelloSociety
The New York Times, like other local news organizations, is getting into the digital marketing game. If you can’t beat them, join them, or buy them The New York Times is expanding its native ad studio with the acquisition of HelloSociety, a digital marketing agency owned by Science, Inc. Los Angeles-based Science both invest in […]
Social Media’s Value is more than Marketing
With increased visibility and investment in managing and marketing on social channels comes the need to evaluate performance. Companies invest heavily in social media and executives want to know how social is contributing to the bottom line the challenge is in providing the right level of data to the right audience, while delivering key insights […]
What About Content and Influencer Marketing
Photo by stefanomaggi Inspired by the need to scale content marketing performance, a growing number of marketers are creating better quality content that gets: shared more often, reaches more prospects and grows their influencer network – all at the same time At the Content Marketing World conference, “TopRank Online Marketing” worked with the “Content Marketing Institute” […]