ORLANDO, FL and MOUNTAIN VIEW, CA (July 12 , 2018) - IZEA, Inc. (NASDAQ: IZEA), operator of IZEAx®, the premier online marketplace connecting brands and publishers with influential content creators, today announced it has reached a definitive … [Read more...]
What Are 2018’s Biggest Content Marketing Trends?
What big content marketing trends do you see for next year? As I sat down to write a navel-gazing trends piece for the fifth straight year, I couldn't help but think of this cartoon by The Marketoonist for two reasons. This cartoon is way too real. I … [Read more...]
Building Trustful Connections Through Storytelling in Content Marketing
Pardon me for telling the same old story once again ... Storytelling is a fundamental staple of content marketing. This isn't news. It has become a central talking point throughout the business world, and one we've discussed quite frequently here on … [Read more...]
13 Best Content Marketing Tools and Plugins for WordPress (Expert Pick)
Are you looking for the best content marketing tools and plugins that will help you create killer content for your WordPress blog? Great content helps you increase your website traffic, get more subscribers, and grow your sales. In this article, we … [Read more...]
Content Marketing Fairytale Framework: What Royal Weddings Can Teach You
Unlike most content marketing, marrying the charming prince is the stuff fairytales are made of. So it's no surprise that Prince Harry's marriage to Meghan Markle, like Prince William's marriage to Kate Middleton, has attracted lots of attention. … [Read more...]
A Darker Side of Ecommerce Influencer Marketing
There are many 'dark' elements to Influencer Marketing, just as there are also many positives. Here's something few talk about: Influencer Marketing works 'best' on particular groups. Specifically, often certain groups of people in their teens and … [Read more...]
How to Accurately Measure Your Current Social Media Marketing ROI
How to Accurately Measure Your Current Social Media Marketing ROI A good social media marketing strategy transforms your business and yields a measurable ROI. It's an effective way to promote products, connect with customers and establish … [Read more...]
7 Money-Saving Content-Marketing Tricks Every Marketer Should Try
Think about reposting your old content; and, yes, there are ways to make sure that's not as cheesy as it sounds. Content marketing is one of the most popular and cost-efficient marketing strategies … [Read more...]
Influencer Marketing 101
According to eMarketer, 84% of marketers expect to launch at least one campaign involving an influencer in the next 12 months. In our guide Influencer Marketing 101, you'll learn how to craft a successful influencer marketing strategy from start to … [Read more...]
How to Create a Social Media Marketing Strategy in 8 Easy Steps
Blog / Social By: Evan LePage · Christina Newberry A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your actions and lets you know whether you're succeeding or … [Read more...]