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Amplified Content Marketing

by Michael Stuart

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5 Psychological Strategies That Impact Content Marketing

Curated June 9, 2022

Did you know that around 7 million blog posts and 500 million tweets are sent out every single day? That equates to almost 5000 blogs per minute and 6000 tweets per second. In addition, you also have over 300 hours of video uploaded to YouTube every minute. That’s a dizzying amount of content to… Read […]

Filed Under: News Tagged With: blog, blogs, content

Digital Transformation Research: Hot Topics, Top Media & Audience

Curated March 24, 2022

Digital transformation is one of the most important trends over the past decade. But what is it, exactly? And why is it so important? In this blog post, we will answer those questions and more. We will also highlight some of the top traditional media outlets writing about digital transformation,… Read more

Filed Under: News Tagged With: blog, top, Trends

Attracting Audience Attention

Curated January 10, 2019

How to Attract an Audience with Creating Captivating Content     To be successful, every business has to tell its stories. These days, such stories are usually told through posting content online in blogs, articles and social media. But just pushing content onto the web is meaningless if it doesn’t interest the audience. In an […]

Filed Under: News Tagged With: ads, blog, blogs, brand, business, content, content marketing, CTA, Digital Marketing, Email, Facebook, generate, leads, marketing, mobile, people, pr, SEO, Social Media, stories, story, strategy, success, top, Trends, website

The Death of Microsoft’s LinkedIn’s SlideShare

Curated December 17, 2018

In 2016, SlideShare had over 70 million unique visitors per day, and it was listed by Alexa as one of the top 100 most visited websites in the world. At its peak, it was such a powerhouse that Obama used the network to post his birth certificate. It also stood for years as a premier […]

Filed Under: News Tagged With: ads, API, blog, brand, business, content, content curation, content marketing, creation, curation, Digital Marketing, Email, events, Facebook, google, influencers, linkedin, loyalty, marketing, mobile, people, pr, price, publishing, Social Media, story, success, top, website, Websites

Top Content Creators use the title “How a Brand Does Something”

Curated December 17, 2018

Top Content Creators often use articles with a title similar to the following template: How (Brand) Is Doing (Something) to Achieve (Result) to Draw a Bigger Audience        Why this content model works | (name-jacking) Brand name recognition Nielsen wanted to determine why people purchased specific products. What did it find? Brand! Influencer involvement […]

Filed Under: News Tagged With: blog, brand, business, content, Email, influencers, marketing, people, pr, SEM, Social Media, strategy, top

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

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Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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