2016 will be the first year marketers will not have Flash to fall back on as a crutch.As an interactive element, Flash has been intertwined with the user experience since its inception. With Web design now more important than ever, marketers must … [Read more...]
Amazon Wants to Help Write Your Book
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Writing a Book? Amazon Offers a Crowdsourced Critique
Amazon helping authors write better books by using the “wisdom of crowds”Amazon is turning to its millions of users to help authors transform their manuscripts into salable titles. Amazon.com launched a service, called Write On, that lets … [Read more...]
Google Versus Amazon for Content Curation
Curation of Information (Photo credit: gcouros)Amazon and Google are content curation giants, major media entities that curate other people’s information. Why Amazon and Google are media entities:Publish information tailored to their … [Read more...]
The Art of Raising Prices: Lessons from Amazon Prime
With the economy on the upswing, most companies are contemplating increasing prices. Amazon recently hiked the price of its Prime service, which includes two-day shipping, Kindle book loans, and streaming video. Raising Prime’s price is especially … [Read more...]