Amplified Content Marketing

by Michael Stuart

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The Death of Microsoft’s LinkedIn’s SlideShare

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In 2016, SlideShare had over 70 million unique visitors per day, and it was listed by Alexa as one of the top 100 most visited websites in the world. At its peak, it was such a powerhouse that Obama used the network to post his birth certificate. It also stood for years as a premier […]

Increase Content Creation Without Hiring More People

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One of the biggest concerns facing companies when it comes to their content marketing is how to create enough content to be effective, especially when faced with limitations in people equipped to handle such tasks. Here are a few ideas to help you increase your production of quality content: Give your old content a new […]

Work Hard to Create Great Content

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Getting eyes on your content entails using a combination of SEO (search engine optimization), content curation, social media outreach, optimizing for readability, and email marketing. Content marketing creates brand loyalty by engaging current customers and attracting new ones. It gives your company a voice and positions your brand as the expert in your field. Producing […]

A Guide to Content Curation

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Content Curation is The Trend That You Should Follow for A Competitive Edge When you curate content, you actually succeed in identifying, analyzing and sharing web writing and bringing it in front of a well-determined segment of public. How to Master Content Curation in 5 Easy Steps 1) Define Your Target Audience: Ask yourself the following questions: […]

Improve Product Discovery to Increase Conversions

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Popular cosmetic brand Urban Decay took steps to improve discovery on its website, as the company decided to partner with Compare Metrics to help shoppers more easily find products that will fit their needs and preferences. Through the partnership, Compare Metrics is providing Urban Decay solutions for Content Curation, Adaptive Navigation and Shopping Scenarios. The Compare Metrics Content […]