Influencer marketing spending in the United States is expected to increase by more than 30% this year, surpassing a significant milestone. According to Insider Intelligences’ first projection, influencer marketing spending in the United States would top $3 billion in 2021 and $4 billion the… Read more
The 4 Tiers of Digital Transformation
It’s easy to acknowledge the game-changing role digital technologies are playing in the modern economy. The challenge, to which most companies have yet to rise, is figuring out how to fully capture the different kinds of value that these technologies offer. Developing a strategy for digital transformation that fully leverages this value is also not […]
How Small Businesses Can Leverage Social Media
One of the smartest ways for small businesses to advertise is through social media marketing. It allows them to do so much with such little resources. But how exactly can small businesses use the power of social media marketing? Read more
4 content marketing strategies to get top talent excited about your company
While the labor shortage is causing problems for U.S. companies right now, unemployment remains high, so we have lots of open opportunities and workers without jobs. According to Indeed, though, that may change as we enter the fall season and more people feel a greater sense of urgency to return… Read more
11 Ways to Leverage No-Cost Social Media Marketing
Using social media is a great way to gain exposure for your brand as well as the properties you represent and connect with potential clients around your community. Fortunately, there are plenty of ways you can leverage social media without spending money. Facebook is one of the most popular social media sites out there and […]