Amplified Content Marketing

Contact Us Today!
  • Home
  • How it Works
  • About Us
  • Contact
  • Hot Content Tips
You are here: Home / News / Be Your Own Brand Champion

Curated April 7, 2014 by Michael Stuart

Be Your Own Brand Champion

The best brands have a person who continually advocates the brand, the brand champion.
Sky Man
The best brands have a person who continually advocates the brand and is the living embodiment of the brand promise. An immediate perception of the brand comes to mind when you hear any one of their names.

They are three of the most powerful brand champions in the world.If you’re trying to build your personal brand, then you need to play the role of brand champion. You need to be your own best advocate. If you’re trying to build your business brand, then either you need to fill the role of brand champion or you need to find someone to fill it.

Corporations are creating Chief Brand Officer positions in an effort to create internal brand champions and guardians. No matter what size your business is, you need someone in a similar role to ensure your brand is always going in the right direction.

Read more: Be Your Own Brand Champion

Filed Under: News Tagged With: brand, content marketing

Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

More content marketing news

Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

Copyright 1stOnlineTech · Amplified Content Marketing · Log in