The link between #seo and content creation is now established by many experts in the field. This means you have to to write content that is more valuable to your audience, and not just content using specific keywords that you want to rank for on the search engines. There is now a much greater emphasis […]
10 best practices for more effective content curation
Content Curation objectives help you focus on keeping a broader prospect network engaged with value-added content and increase awareness. Be intentional about your themes and topics Pull from a consistent set of sources Use an automated queuing and distribution system Always give credit back to the publisher Post across channels to increase reach and awareness […]
10 Content Marketing Growth Hacks
Content marketing is all about growth, Creating, publishing and sharing valuable content with your audience is a surefire way to gain What turns content marketing into content hacking? It’s all about leveraging user behavior and the content you are sharing for major growth. It’s a new twist on an old story. One of the earliest […]
Toward Content Quality
How do we know whether content is any good? A good answer would help us show our employers and clients why their content needs to improve and how their content compares to the competition’s. Content checklists can help produce quality in a few hours instead of a few weeks. A common misconception of the evaluation […]
The Future of Infographic Marketing
Why did infographics become so popular and why does this form of media continue to be an effective content marketing vehicle? 1. Visual marketing is easier to absorb. We are visual creatures and able to absorb visual elements quite easily. 2. Media outlets love infographics. Larger media outlets love info-graphics because they drive engagement. 3. […]