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by Michael Stuart

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Intel Unison: text from your iPhone on Windows

Curated October 21, 2023

Unlock your connected world and multi-device experience to enjoy the freedom to work across operating systems. Intel® Unison™ seamlessly connects your PC and mobile devices for a universal, easy to use experience.   You may have heard talk of Intel Unison recently, which makes sense because it’s a pretty exciting tool. Intel announced Unison in […]

Filed Under: News Tagged With: ads, brand, content, google, mobile, pr, story, success, top

The Top 20 Content Marketing Hashtags, Topics, and Searches

Curated January 13, 2021

What were the most popular hashtags, topics, and search queries related to content marketing in 2020? SEMrush analyzed more than 600,000 popular tweets posted in 2020 related to content marketing and hundreds of thousands of Google searches conducted in 2020 related to content marketing. The… Read more

Filed Under: News Tagged With: content, google, top

Younger generations are actually better at telling news from opinion than those over age 50

Curated March 7, 2019

According to a new analysis from the Pew Research Center, Americans ages 18–49 were more likely to accurately categorize factual statements as facts and opinion statements as opinions. You can test your own ability here, no matter your age. Read “What is Fake News” at https://guides.libraries.psu.edu/fakenews Fake News: Sources that intentionally fabricate information, disseminate deceptive […]

Filed Under: News Tagged With: content, events, generate, google, linkedin, people, pr, quotes, Social Media, spam, stories, story

Younger generations are actually better at telling news from opinion than those over age 50

Curated December 18, 2018

According to a new analysis from the Pew Research Center, Americans ages 18–49 were more likely to accurately categorize factual statements as facts and opinion statements as opinions. You can test your own ability here, no matter your age. Read “What is Fake News” at https://guides.libraries.psu.edu/fakenews Fake News: Sources that intentionally fabricate information, disseminate deceptive […]

Filed Under: News Tagged With: API, content, Email, events, generate, google, linkedin, people, pr, quotes, SEM, Social Media, spam, stories, story, success

The Death of Microsoft’s LinkedIn’s SlideShare

Curated December 17, 2018

In 2016, SlideShare had over 70 million unique visitors per day, and it was listed by Alexa as one of the top 100 most visited websites in the world. At its peak, it was such a powerhouse that Obama used the network to post his birth certificate. It also stood for years as a premier […]

Filed Under: News Tagged With: ads, API, blog, brand, business, content, content curation, content marketing, creation, curation, Digital Marketing, Email, events, Facebook, google, influencers, linkedin, loyalty, marketing, mobile, people, pr, price, publishing, Social Media, story, success, top, website, Websites

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

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Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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