Some Criteria for using an Already Established Audiences Strategy, also referred to as “Other People’s Audiences” (OPA). 1. Size Getting in front of a large audience is, in general, a good idea. But only if you satisfy the other criteria below. 2. Relevance It’s critical that you build an audience that is relevant to what […]
Shareable Blog Content Tips
Creating shareable blog content is the one of the best ways to boost social media shares and increase your website traffic. Shareable blog content is exciting, engaging and worthy of readers sharing with their friends, followers and connections on social media. Tips on for creating content that gets shared. 1. Build Online Relationships Marketing online […]
Reasons Great Content Gets Cut
A lot of people say great content is in short supply, even though many good writers and content creators are out there. A lot of great content doesn’t make the cut because it also needs marketing, and many a good content creator does not a marketer make. Some reasons even the best content doesn’t pan […]
Getting More Leads With A Blog
If you are in business, generating leads has to be a top priority. If you’re not already using the internet to help generate leads, then you’re wasting your website as an asset. You can’t start the process of turning a blog into a lead generating powerhouse without a blog. Before you publish your first post, […]