The Death of Microsoft's LinkedIn's SlideShareIn 2016, SlideShare had over 70 million unique visitors per day, and it was listed by Alexa as one of the top 100 most visited websites in the world. At its peak, it was such a powerhouse that … [Read more...]
How to Define and Measure the ROI of Content Marketing?
There are two huge pitfalls when it comes to establishing how your organization will define and measure the ROI of your content marketing. A lot of marketers struggle with ROI tracking. According to a B2B Content Marketing Report published by the … [Read more...]
Taking Social Media Marketing to the Next Level
TECHNOLOGY Taking Social Media Marketing to the Next Level Social media is so ingrained in today's culture that we forget Facebook is already a teenager, while Snapchat has just graduated preschool. Other social media — including LinkedIn, … [Read more...]
12 B2B Social Media Marketing Firms To Be On Your Radar In 2018
Social media is one of the most important platforms for businesses to leverage. With the growing size and scope of sites like Facebook, LinkedIn, Instagram and Twitter, it's possible that social media will become the most important content platform … [Read more...]
What’s the future of social media marketing?
If you're still focused on Facebook, Twitter and LinkedIn, don't worry—these titanic platforms aren't going anywhere. If you've noticed waning engagement, however, it might be time to adjust your efforts. Here are three social media trends that are … [Read more...]
Lee Odden to Keynote Influencer Marketing Days 2017
We are excited to announce that one of influencer marketing's most vocal thought leaders, Lee Odden, is confirmed to deliver a keynote presentation on Day 2 of our 2017 show. Lee will tackle the hot subject of B2B influencer marketing, diving into … [Read more...]
Maximize Your Results with Content Marketing on LinkedIn
Do you ever wonder what you can do to increase the engagement of your content on LinkedIn? LinkedIn recently surveyed more than 9000 of their members globally, to find out just how people are interacting with content while on LinkedIn and they … [Read more...]
Best Social Media Automation Tools to Boost Traffic
What are the Best Social Media Automation Tools to Better Reach My Audience?The internet is chalk full of tools that are useful in this arena. Many sites exist to make your life easier by taking some of the burdensome work off of your shoulders. … [Read more...]
Top Technology firms erect shrines to themselves
Many of the nation's leading technology firms are erecting billion dollar shrines to themselves, while hoarding cash and using the American public to pay the bill.Is big tech robbing the country's revenues by declaring their intellectual … [Read more...]
My 2020 Vision: 5 Marketers Predict the Future of Content Marketing
What does the future hold? It's a question that has fascinated mankind throughout the ages. From casting runes to crystal balls to fortune cookies, we have long attempted to peer through the mists of time. Now marketers no longer have to rely on … [Read more...]