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Curated January 10, 2019 by Staff Editor

Attracting Audience Attention

How to Attract an Audience with Creating Captivating Content     To be successful, every business has to tell its stories. These days, such stories are usually told through posting content online in blogs, articles and social … [Read more...]

Filed Under: News Tagged With: ads, blog, blogs, brand, business, content, content marketing, CTA, Digital Marketing, Email, Facebook, generate, leads, marketing, mobile, people, pr, SEO, Social Media, stories, story, strategy, success, top, Trends, website

Curated December 7, 2018 by Staff Editor

Referral spam is compromising the accuracy of most Google Analytics reports!

What Google referral spam is, how to identify it in your reports, methods to clean up historical reports and prevent referral spam from effecting reports in the future. Starting in 2014, there was a full-frontal assault of fake referral spam … [Read more...]

Filed Under: News Tagged With: blog, business, Conversion, events, google, landing page, pr, SEM, SEO, spam, success, top, website, Websites

Curated December 5, 2018 by Staff Editor

Good marketing nowadays revolves around inbound marketing. And the good news is

Good marketing nowadays revolves around inbound marketing. And the good news is that if you have a blog, you are already on your way toward creating a great inbound marketing strategy. Iinternet marketing gameplan by http://www.1stonlinetech.com … [Read more...]

Filed Under: News Tagged With: ads, API, blog, brand, content, creation, CTA, Email, google, landing page, Landing Pages, leads, marketing, marketing plan, people, pr, publishing, SEO, Social Media, strategy, Visual, website

Curated December 3, 2018 by Staff Editor

A Better Way for Social Sharing on WordPress Websites

Content with relevant images or content with visually stimulating images, is likely to generate 94% more views and shares on social networks, than content without appropriate images.While adding an image is an easy task, what you need to keep in … [Read more...]

Filed Under: News Tagged With: content, Facebook, generate, google, pr, SEO, Social Media, Visual, website, Websites

Curated February 9, 2015 by Michael Stuart

Increase Content Creation Without Hiring More People

One of the biggest concerns facing companies when it comes to their content marketing is how to create enough content to be effective, especially when faced with limitations in people equipped to handle such tasks. Here are a few ideas to help you … [Read more...]

Filed Under: News Tagged With: brand, content, content marketing, curation, google, marketing, pr, quotes, SEO, SMO, Social Media, Visual, website

Curated February 2, 2015 by Michael Stuart

What About Content and Influencer Marketing

Photo by stefanomaggi Inspired by the need to scale content marketing performance, a growing number of  marketers are creating better quality content that gets: shared more often, reaches more prospects and grows their influencer network … [Read more...]

Filed Under: News Tagged With: ads, best practices, blog, brand, business, content, content marketing, Digital Marketing, Facebook, google, influencer marketing, influencers, leads, linkedin, marketing, pr, quotes, SEM, SEO, Social Media, strategy, Visual

Curated December 23, 2014 by Michael Stuart

Work Hard to Create Great Content

Getting eyes on your content entails using a combination of SEO (search engine optimization), content curation, social media outreach, optimizing for readability, and email marketing. Content marketing creates brand loyalty by engaging current … [Read more...]

Filed Under: News Tagged With: ads, best practices, blog, brand, content, content marketing, curation, Email, Facebook, google, loyalty, marketing, pr, publishing, SEO, SMO, Social Media, Trends, Visual, website, Websites

Curated November 24, 2014 by Michael Stuart

How a Local Business Can Improve SEO

The first step is to find the right keywords that customers use to find you. Fortunately, Google is getting much smarter about understanding how terms can relate to one another. The most valuable thing you can do for your local business is create … [Read more...]

Filed Under: News Tagged With: content, google, local, SEO, Social Media, website, Websites

Curated November 8, 2014 by Michael Stuart

Will Paid Links Will Destroy Good Content?

Quality is paramount to the success of content marketing; as opposed to older and more traditional forms of marketing, successful content marketing is entirely dependent on good ideas, true originality, and most importantly, giving something of value … [Read more...]

Filed Under: News Tagged With: blog, brand, business, content, content marketing, Digital Marketing, google, marketing, pr, publishing, SEM, SEO, Social Media, spam, strategy, website, Websites

Curated September 13, 2014 by Michael Stuart

Google Maps Easy to Spam

Google invests significant money and man-power to fight system abuse related to Google Maps. CIA MAP While they are getting closer, Google Maps seems to need some more anti-spam work done. Other SEO’s mentioned they know people who claim they … [Read more...]

Filed Under: News Tagged With: google, SEO, spam

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

More content marketing news

Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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