Brand storytelling is an art and a science, and in today’s world it had better be highly strategic. Storytelling should convey not only what a company does, but who it is, and why—as well as tap into the emotions of its readers all at … [Read more...]
Attracting Audience Attention
Attracting Audience with Creating Captivating ContentTo be successful, every business has to tell its stories. These days, such stories are usually told through posting content online in blogs, articles and social media. But just pushing content … [Read more...]
Content is the fuel that engages your audience on social media.
Content is the fuel that engages your audience on social media. To engage (meaning) to succeed in attracting and keeping somebody’s attention and interest.Here are nine proven ways to create and share engaging social media content.Stop Using … [Read more...]
The Death of Microsoft’s LinkedIn’s SlideShare
In 2016, SlideShare had over 70 million unique visitors per day, and it was listed by Alexa as one of the top 100 most visited websites in the world. At its peak, it was such a powerhouse that Obama used the network to post his birth certificate. It … [Read more...]
Top Content Creators use the title “How a Brand Does Something”
Top Content Creators often use articles with a title similar to the following template:How (Brand) Is Doing (Something) to Achieve (Result) to Draw a Bigger Audience Why this content model works | (name-jacking) Brand … [Read more...]
We May Be Driving and Living in Alexa’s World
Why We May Soon Be Driving and Living in Alexa’s World Unless Google or Apple's will say I do! Amazon’s voice assistant has wormed herself into our lives, and into much of the culture beyond,When Amazon unveiled Alexa three and a half … [Read more...]
During the 2016 US election you might have followed Russian Hacker Fake News
Facebook has a new tool that will inform if you followed Russian Hacker propaganda or as Trump puts it, Fake News.In a stark admission that Russia probably did influence the 2016 US election, amongst other events (hello Brexit), the tech giant … [Read more...]
Tips from the Top Ten Inspirational Books
Tips from Ten Inspirational BooksFind Your Element by Ken Robinson Start With Why by Simon Sinek Purple Cow by Seth Godin Tipping Point by Malcolm Gladwell Getting Things Done by David Allen The Seven Habits Of Highly Effective People by Stephen … [Read more...]
Master influencer marketing and grow your brand
Influencer Marketing in 2017 results from a survey of top marketers across industries how 86% of marketers use the channel, with content being the top driver, illustrating that influencer marketing and content marketing are often … [Read more...]
Influencer Marketing Tools used by industry experts
A list of the favorite Influencer Marketing tools used by Industry Leading ExpertsOver 40 experts reveal the best Influencer Marketing tools to build and manage a campaign, an expert roundup of the top most Influencer's in the Industry.Buzzsumo is … [Read more...]