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Amplified Content Marketing

by Michael Stuart

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5 digital transformation and talent retention ideas from MIT Sloan Management Review

Curated April 7, 2022 by

facebook twitter linkedin email print open share links close share links Many of today’s business challenges revolve around two core topics: navigating digital transformation and retaining talent. The latest insights from MIT Sloan Management Review focus on looking past common… Read more

Filed Under: News Tagged With: business, Facebook, linkedin, pr, top

Social Media Marketing 101: Actionable Guide

Curated April 1, 2022 by

is no longer a “fun” tool used to top off your. campaign. It is an integral,. To engage with shoppers on that reaches them directly. Whether it’s Twitter or Instagram, Facebook or TikTok, your. There are many ways you can snag people’s attention as they scroll through their feeds, but some tactics are certainly more […]

Filed Under: News Tagged With: Facebook, Social Media, top

Digital Transformation Research: Hot Topics, Top Media & Audience

Curated March 24, 2022 by

Digital transformation is one of the most important trends over the past decade. But what is it, exactly? And why is it so important? In this blog post, we will answer those questions and more. We will also highlight some of the top traditional media outlets writing about digital transformation,… Read more

Filed Under: News Tagged With: blog, top, Trends

Inside Levi’s Digital Transformation

Curated February 24, 2022 by

For more than a decade, the term “digital transformation” has been nearly ubiquitous across industries. While it’s taken on different meanings depending on the organization or context, one thing remains constant: it’s not stopping or slowing down anytime soon. The global pandemic made clear that… Read more

Filed Under: News Tagged With: top

10 Content Marketing Metrics to Track for Best Results

Curated February 18, 2022 by

Content Marketing is a strategy used in many businesses to attract, retain, and engage web visitors by sharing relevant content like blog posts, videos, and infographics. It helps to keep your business on the top of the mind of your potential customers. Meanwhile, there are a lot of content marketing metrics to track for the […]

Filed Under: News Tagged With: business, content, top

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

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Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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