Getting eyes on your content entails using a combination of SEO (search engine optimization), content curation, social media outreach, optimizing for readability, and email marketing. Content marketing creates brand loyalty by engaging current customers and attracting new ones. It gives your company a voice and positions your brand as the expert in your field. Producing […]
Online Marketing Trends for 2015
Digital marketing has over the last few years undergone a real transformation, becoming an increasingly important medium for creating an online brand experience. Find out what are the major online marketing trends and predictions for 2015. 1. The Rise of Content Marketing Popular content marketing strategies will continue unabated into the upcoming year, which essentially means […]