“Instagram, with its huge, highly-engaged audiences who consume millions of pictures and videos daily, is a gold nugget for brands and marketers.” That’s one takeaway from a detailed survey of influencer marketing released by influencer platform Hype Auditor. The report does not, however, … Read more
Digital transformation depends on diversity
Across industries, businesses are now tech and data companies. The sooner they grasp and live that, the quicker they will meet their customer needs and expectations, create more business value and grow. It is increasingly important to reimagine business and use digital technologies to create new business processes, cultures, customer experiences and opportunities. Read more
6 Eye-Opening B2B Content Marketing Statistics for 2021
Trends in content marketing tend to reflect broader truths since we’re talking about the ways in which companies and customers interact and communicate. We keep a close eye on new research … Read more
Social media Best posting times
Social media marketing centers around getting the attention of your present and prospective customers. What is the best time to post on social media? “The best time to post on social media is when your customers (both present and prospective) are online”. When to post on Social Media in 2020 Social media eCommerce trends indicate […]
Humor In Content Marketing: It’s NOT About Being Funny
A lot of brands and marketers steer clear of humor. They think it makes them look unprofessional. They think “humor” means telling jokes. It’s NOT telling jokes. It’s NOT standup comedy. It’s NOT trying to make people LOL. Those definitions are much too narrow. So what is it, then? speeds. A sense of humor is […]