As online attention becomes scarce, marketers are now looking to influencers to create thought-provoking, resonant content for their content marketing and native advertising efforts. Influencer roles throughout the decision process (Photo credit: Wikipedia) How does one pick an influencer? Many platforms and tools try to identify and quantify influencer metrics such as: Relevance Reach/Audience Quality […]
Reddit adds live blogging feature
This is icon for social networking (Photo credit: Wikipedia) Reddit users can now go “live” with comments, what passes for news comments and other assorted features and what passes for information. Reddit made its live blogging feature public last week after testing it for several months in a semi-public beta phase using only trusted sources and […]
Benefits Of LinkedIn Publishing
What Is LinkedIn Publishing Linked In icon (Photo credit: Wikipedia) “The time you spend on LinkedIn will make you better at your job today.” This is LinkedIn’s commitment to its members and the purpose behind the new publishing feature. LinkedIn publishing allows users to create, edit, and publish long form content to their networks. 6 […]
How Do I Become a Curator?
It takes about 10 minutes to become a content curator, but patience and dedication to become a great one. “To satisfy the people’s hunger for great content on any topic imaginable, there will need to be a new category of individuals working online. Someone whose job it is not to create more content, but to […]
HTTPS is good for SEO says Google
HTTPS is just another signal that is being added to more than 200 others. While security is very important, HTTPS is far of greater importance for sites that are processing orders or acquiring user data when visiting. Google will be releasing the best practices soon enough, but in the meantime here are some basic tips […]