What Is LinkedIn Publishing Linked In icon (Photo credit: Wikipedia) “The time you spend on LinkedIn will make you better at your job today.” This is LinkedIn’s commitment to its members and the purpose behind the new publishing feature. LinkedIn publishing allows users to create, edit, and publish long form content to their networks. 6 […]
How Do I Become a Curator?
It takes about 10 minutes to become a content curator, but patience and dedication to become a great one. “To satisfy the people’s hunger for great content on any topic imaginable, there will need to be a new category of individuals working online. Someone whose job it is not to create more content, but to […]
HTTPS is good for SEO says Google
HTTPS is just another signal that is being added to more than 200 others. While security is very important, HTTPS is far of greater importance for sites that are processing orders or acquiring user data when visiting. Google will be releasing the best practices soon enough, but in the meantime here are some basic tips […]
Scale Your Content Marketing Strategy
Below are 10 steps you can follow to scale your content marketing strategy to fuel more efficient, effective, and plentiful content creation. 1. Create your initial content marketing strategy If you haven’t already done so, create a documented content marketing strategy that aligns with your organizational goals. Align content production with business goals and buyer […]
Content Curation Ideas for Your Editorial Calendar
For content curation to be effective and drive measurable content marketing results use a variety of curation techniques. Options for filling your editorial calendar: Share on social media: This is curated content in its starkest form. It simply involves sharing a few words and a relevant link on your favorite social media channel — a technique […]