Since the birth of e-commerce, marketing experts have disagreed about the future role of brands.Some have predicted that digital technologies will hasten the demise of brands because customers will have ready access to information they need to … [Read more...]
Attracting Audience Attention
How to Attract an Audience with Creating Captivating Content To be successful, every business has to tell its stories. These days, such stories are usually told through posting content online in blogs, articles and social … [Read more...]
Content is the fuel that engages your audience on social media.
Content is the fuel that engages your audience on social media. To engage (meaning) to succeed in attracting and keeping somebody’s attention and interest.Here are nine proven ways to create and share engaging social media content.Stop Using … [Read more...]
The Death of Microsoft’s LinkedIn’s SlideShare
In 2016, SlideShare had over 70 million unique visitors per day, and it was listed by Alexa as one of the top 100 most visited websites in the world. At its peak, it was such a powerhouse that Obama used the network to post his birth certificate. It … [Read more...]
Top Content Creators use the title “How a Brand Does Something”
Top Content Creators often use articles with a title similar to the following template:How (Brand) Is Doing (Something) to Achieve (Result) to Draw a Bigger Audience Why this content model works | (name-jacking) Brand … [Read more...]
Artificial Intelligence For Marketing
Artificial Intelligence For Marketing The ways that businesses operate today is not the same as 30 years’ ago. Today, businesses operate based off data-driven reasoning. With that, one of the most effective means to generate revenue growth is … [Read more...]
Tips from the Top Ten Inspirational Books
Tips from Ten Inspirational BooksFind Your Element by Ken Robinson Start With Why by Simon Sinek Purple Cow by Seth Godin Tipping Point by Malcolm Gladwell Getting Things Done by David Allen The Seven Habits Of Highly Effective People by Stephen … [Read more...]
Three steps to great Influencer Marketing
Influencer marketing delivers results with a great ROI, yet many small businesses don't know how to proceed.The two main areas of your marketing strategy that work in sync with influencer marketing are content and social media. Content A lot of … [Read more...]
Master influencer marketing and grow your brand
Influencer Marketing in 2017 results from a survey of top marketers across industries how 86% of marketers use the channel, with content being the top driver, illustrating that influencer marketing and content marketing are often … [Read more...]
Influencer Marketing Tools used by industry experts
A list of the favorite Influencer Marketing tools used by Industry Leading ExpertsOver 40 experts reveal the best Influencer Marketing tools to build and manage a campaign, an expert roundup of the top most Influencer's in the Industry.Buzzsumo is … [Read more...]