Metadata is the Achilles heel of video. These shorthand textual descriptions can be employed for more detailed searching, classification or other organizing, but, when scale is required, machine-generated metadata has accuracy issues. On the other … [Read more...]
3 Advanced Strategies for Integrating Your Social Media and Content Marketing
When it comes to content marketing, there's a lot to know and a lot of hats to wear. In order to be successful, you need a solid content marketing strategy. You need to write great content. You need to create interesting and eye-catching visuals. You … [Read more...]
Content Marketing & Technical SEO Tips
In 2016, Google reported that 20% of the queries it gets today are voice searches. (Source: SearchEngineLand). Around the same time, Mary Meeker shared a prediction that by 2020, 50% of searches will be voice or visually based. (Source: Recode). If … [Read more...]
Tips from the Top Ten Inspirational Books
Tips from Ten Inspirational BooksFind Your Element by Ken Robinson Start With Why by Simon Sinek Purple Cow by Seth Godin Tipping Point by Malcolm Gladwell Getting Things Done by David Allen The Seven Habits Of Highly Effective People by Stephen … [Read more...]
Tips from the Top Ten Inspirational Books
Tips from Ten Inspirational BooksFind Your Element by Ken Robinson Start With Why by Simon Sinek Purple Cow by Seth Godin Tipping Point by Malcolm Gladwell Getting Things Done by David Allen The Seven Habits Of Highly Effective People by Stephen … [Read more...]
Artificial Intelligence Gets Introduced to Influencer Marketing
Influencer Outreach. IZEA just announced the inclusion of artificial intelligence (AI) in its influencer platform. Called ContentMine, this feature helps marketers find, organize and share content produced by influencers through the IZEA platform … [Read more...]
Image recognition in ecommerce: Visual search, product tagging and content curation
There are clear use cases for machine learning-powered image recognition in ecommerce - namely visual search, product tagging and content curation. Fashwell is a company that provides such technology, so I asked a few questions of CEO and co-founder … [Read more...]
16 Types of Visual Content to Revitalize Your Social Media Marketing
16 Types of Visual Content to Revitalize Your Social Media Marketing Today's audience has trouble focusing because of their hyperactive, commotion-ridden environment. Everyday, people are exposed to more webpages, TV shows, social media posts, … [Read more...]
Marketing News: Visual Content Guide & the Cost of Influencer Marketing
A Guide to Visual Content for Social Media [Infographic] Visuals are an essential component of any social media strategy. This infographic shares some tips from top experts to provide you with the knowledge and tools to create and amplify visuals on … [Read more...]
Boost Your Content Marketing Strategy with these 10 Infographics
Your brain can identify and retain details of an image in 13 milliseconds. That's less than a 20th of the time it takes to blink your eyes. So it's no surprise that visual content is on the rise as attention spans shrink. If you could choose between … [Read more...]