Here’s what we recommend for more effective content curation. 1) Be intentional about your themes & topics . Stay reasonably focused on a small handful of themes. 2) Pull from a consistent set of sources (to save you time). You’ll likely encounter good content from all over the place, but identify a core set of sources you can count on […]
Content Curation Care of the Huffington Post
Content Curation Care of the Huffington Post The Art of Social Media (Photo credit: mkhmarketing) How did one woman’s blog evolve into one of the biggest sources of news and opinion on the Internet? Selecting the right stories and making sure the headlines pop. The Huffington Post (HuffPo) practically invented this particular game. The publication goes for […]
Plagiarism in Content Marketing
Journalism students take entire courses on ethics, and a big portion of it has to do with plagiarism. Still, there are cases every year in which it’s discovered that trained, professional, and reputable reporters are guilty of plagiarizing. Content marketers on the other hand, haven’t necessarily been trained in all of the intricacies of plagiarism, […]
How to Curate Content Tips
Growing Social Media (Photo credit: mkhmarketing) Look at what your competitors curate. Visit their social media sites to see what content gets shared, and which magazines or resources provided the information. Have a system in place. Create a Twitter list of others who share relevant information about your industry. Sign up for feedly. It allows […]
What Netflix Can Teach Us About Content Marketing
Small business owners struggling to understand the importance of original content development can look to Netflix for an analogy. With Content marketing there’s content curation, and there’s content creation. Netflix (Photo credit: Wikipedia) Curated content is anything that was written by someone else that you happen to be sharing on your pages; it may be […]