Cover via Amazon The formidable challenge for marketers of boring brands is that you have to present content that is remarkable and interesting even when your product—on the face of it—is not. If your brand is one that solves a problem but doesn’t easily spark the imagination, here are five brand content strategies you can […]
Ways to Engage Your Social Media Influencers
A segment of a social network (Photo credit: Wikipedia) 4 Ways to find those who could influence for your brand Talk to your sales side Gain an understanding of who’s pushing the dollar figures for your product and industry. Engaging with key stakeholders within these organizations may be the right route to gain both influencers […]
How to Get Facebook Insights for Your WordPress Site
More than 10,000 new websites integrate with Facebook every day by using one of their social plugins. However most sites that we see are not taking full advantage of what facebook has to offer. These insights include data such as your most popular pages for the like button, send button, organic shares, comment box etc. […]
Organic Search Drives 51% Of Traffic and Social Only 5%
A new BrightEdge study found organic search drives 51 percent of all visitors to B2B and B2C websites, trumping all other non-organic search channels, including paid search (10%) and social (5%). Traffic Sources:BrightEdge went beyond breaking down traffic sources to examine how traffic is distributed by industry.According to the study, organic search traffic accounted for […]
5 reasons to dump your Facebook business pages
Make sure you understand the distinction between business pages and personal pages and Don’t leave Facebook as a user, just close the nearly useless business page or don’t start one in the future. Mark Zuckerberg, founder and CEO of Facebook (Wikipedia) 1. Getting “likes” or fans – on business pages is rare The reality is, […]