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Curated January 10, 2019 by Staff Editor

Attracting Audience Attention

How to Attract an Audience with Creating Captivating Content     To be successful, every business has to tell its stories. These days, such stories are usually told through posting content online in blogs, articles and social … [Read more...]

Filed Under: News Tagged With: ads, blog, blogs, brand, business, content, content marketing, CTA, Digital Marketing, Email, Facebook, generate, leads, marketing, mobile, people, pr, SEO, Social Media, stories, story, strategy, success, top, Trends, website

Curated December 17, 2018 by Staff Editor

The Death of Microsoft’s LinkedIn’s SlideShare

In 2016, SlideShare had over 70 million unique visitors per day, and it was listed by Alexa as one of the top 100 most visited websites in the world. At its peak, it was such a powerhouse that Obama used the network to post his birth certificate. It … [Read more...]

Filed Under: News Tagged With: ads, API, blog, brand, business, content, content curation, content marketing, creation, curation, Digital Marketing, Email, events, Facebook, google, influencers, linkedin, loyalty, marketing, mobile, people, pr, price, publishing, Social Media, story, success, top, website, Websites

Curated December 16, 2018 by Staff Editor

Artificial Intelligence For Marketing

Artificial Intelligence For Marketing The ways that businesses operate today is not the same as 30 years’ ago. Today, businesses operate based off data-driven reasoning. With that, one of the most effective means to generate revenue growth is … [Read more...]

Filed Under: News Tagged With: ads, brand, business, content, Conversion, Digital Marketing, Email, Facebook, generate, marketing, pr, SEM, success, website

Curated December 16, 2018 by Staff Editor

We May Be Driving and Living in Alexa’s World

Why We May Soon Be Driving and Living in Alexa’s World Unless Google or Apple's will say I do!   Amazon’s voice assistant has wormed herself into our lives, and into much of the culture beyond, When Amazon unveiled Alexa three and a half … [Read more...]

Filed Under: News Tagged With: amazon, API, business, CTA, Facebook, google, people, pr, SMO, top

Curated December 15, 2018 by Staff Editor

During the 2016 US election you might have followed Russian Hacker Fake News

Facebook has a new tool that will inform if you followed Russian Hacker propaganda or as Trump puts it, Fake News. In a stark admission that Russia probably did influence the 2016 US election, amongst other events (hello Brexit), the tech giant … [Read more...]

Filed Under: News Tagged With: events, Facebook, people, pr, stories, top

Curated December 13, 2018 by Staff Editor

Best Social Media Automation Tools to Boost Traffic

What are the Best Social Media Automation Tools to Better Reach My Audience? The internet is chalk full of tools that are useful in this arena. Many sites exist to make your life easier by taking some of the burdensome work off of your shoulders. … [Read more...]

Filed Under: News Tagged With: blog, business, calendar, content, Email, events, Facebook, generate, google, linkedin, marketing, mobile, pr, price, publishing, Social Media, story, strategy

Curated December 12, 2018 by Staff Editor

Top Technology firms erect shrines to themselves

Many of the nation's leading technology firms are erecting billion dollar shrines to themselves, while hoarding cash and using the American public to pay the bill.Is big tech robbing the country's revenues by declaring their intellectual property … [Read more...]

Filed Under: News Tagged With: amazon, brand, business, Facebook, linkedin, mobile, people, pr, top

Curated December 8, 2018 by Staff Editor

Link Engagement Declines On Facebook

Last 12 months of Facebook data for leading websites shows a noticeable decline in engagement (Less Likes, Comments, and Shares on Links) The top ten sites include (the Huffington Post, BuzzFeed) and major news brands (the New York Times, Fox … [Read more...]

Filed Under: News Tagged With: brand, content, Facebook, pr, stories, story, strategy, top, website, Websites

Curated December 7, 2018 by Staff Editor

News Use Across Social Media Platforms 2016

How people are using News Articles on Social Media PlatformsAn ongoing study by Pew Research Center from 2013 to 2016A majority of adults (62%) get news on social media, and 18% do so often A majority of U.S. adults – 62% – get news on … [Read more...]

Filed Under: News Tagged With: content, Facebook, linkedin, local, people, pr, Social Media, website, Websites

Curated December 6, 2018 by Staff Editor

Guide To Create Perfect Posts

tA guide to creating the perfect post for any social media platform. Whether your business is active on Facebook, Pinterest or even Vine. … [Read more...]

Filed Under: News Tagged With: business, Facebook, Social Media

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

More content marketing news

Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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