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Curated October 7, 2020 by Michael Stuart

Social media Best posting times

Social media marketing centers around getting the attention of your present and prospective customers. What is the best time to post on social media? "The best time to post on social media is when your customers (both present and prospective) are … [Read more...]

Filed Under: News Tagged With: ads, API, content, CTA, generate, influencer marketing, leads, loyalty, Trends, website

Curated August 21, 2019 by Michael Stuart

What’s Your Story?

Brand storytelling is an art and a science, and in today’s world it had better be highly strategic. Storytelling should convey not only what a company does, but who it is, and why—as well as tap into the emotions of its readers all at the same … [Read more...]

Filed Under: News Tagged With: ads, brand, content, Conversion, leads, story, top, Trends

Curated January 11, 2019 by Staff Editor

What’s Your Story?

Brand storytelling is an art and a science, and in today’s world, it had better be highly strategic.   Storytelling should convey not only what a company does, but who it is, and why—as well as tap into the emotions of its readers all at the same … [Read more...]

Filed Under: News Tagged With: ads, brand, business, content, Conversion, leads, pr, story, success, Trends

Curated January 10, 2019 by Staff Editor

Attracting Audience Attention

How to Attract an Audience with Creating Captivating Content     To be successful, every business has to tell its stories. These days, such stories are usually told through posting content online in blogs, articles and social … [Read more...]

Filed Under: News Tagged With: ads, blog, blogs, brand, business, content, content marketing, CTA, Digital Marketing, Email, Facebook, generate, leads, marketing, mobile, people, pr, SEO, Social Media, stories, story, strategy, success, top, Trends, website

Curated December 5, 2018 by Staff Editor

Good marketing nowadays revolves around inbound marketing. And the good news is

Good marketing nowadays revolves around inbound marketing. And the good news is that if you have a blog, you are already on your way toward creating a great inbound marketing strategy. Iinternet marketing gameplan by http://www.1stonlinetech.com … [Read more...]

Filed Under: News Tagged With: ads, API, blog, brand, content, creation, CTA, Email, google, landing page, Landing Pages, leads, marketing, marketing plan, people, pr, publishing, SEO, Social Media, strategy, Visual, website

Curated December 3, 2018 by Staff Editor

BLOGGING IS ALIVE AND WELL

Some pundits have suggested that the blog is dead, but it's not. Blogging has simply evolved from a consumer activity into a sophisticated marketing tactic. The best marketers have figured out that if you’re going to have long-term success in … [Read more...]

Filed Under: News Tagged With: ads, best practices, blog, blogs, business, content, content marketing, content strategy, leads, marketing, pr, publishing, Social Media, strategy, success, website

Curated December 3, 2018 by Staff Editor

Content Marketing Predictions 2016

Peek into the content marketing crystal ball and see what industry experts predict for the new year."In 2016, content marketing exits its crazy college years. Grows up. Gets a real job. Pays its own bills," states Ann Handley, author of Content Rules … [Read more...]

Filed Under: News Tagged With: ads, content, content marketing, leads, marketing, pr, strategy

Curated December 3, 2018 by Staff Editor

The Future Of Marketing Automation

According to industry expert David Raab, almost 70 percent of marketers are either unhappy or only marginally happy with their marketing automation software. According to Bluewolf’s new “State of Salesforce" study, only 7 percent are … [Read more...]

Filed Under: News Tagged With: ads, API, business, Conversion, Email, landing page, Landing Pages, leads, marketing, pr, success, top

Curated March 17, 2015 by Michael Stuart

Content Marketing Adopts a Publisher Mindset

What It Means to Adopt a Publisher Mindset and Steps to Making It Happen Adopting a publisher mindset means understanding what publishers value, what they look for in content, and then what they feel needs to be done to that content once it’s … [Read more...]

Filed Under: News Tagged With: ads, best practices, blog, business, content, content marketing, leads, marketing, pr, publishing, SMO, strategy

Curated February 2, 2015 by Michael Stuart

What About Content and Influencer Marketing

Photo by stefanomaggi Inspired by the need to scale content marketing performance, a growing number of  marketers are creating better quality content that gets: shared more often, reaches more prospects and grows their influencer network … [Read more...]

Filed Under: News Tagged With: ads, best practices, blog, brand, business, content, content marketing, Digital Marketing, Facebook, google, influencer marketing, influencers, leads, linkedin, marketing, pr, quotes, SEM, SEO, Social Media, strategy, Visual

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

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Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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