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by Michael Stuart

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Make Your Blog Stand Out

Curated April 20, 2014 by Michael Stuart

Write compelling content that people want to read and the exposure will take care of itself. Screen_blogTips to help you be compelling: Be Controversial People love controversial topics, regardless of whether they agree with what you have to say. Top 10 Lists The reason they air these so often is because people love lists. They’re easy to digest and don’t require a lot of thought. Solve a Problem Find questions in your field or niche and come up with the best solution for them. Write them down in simple to follow directions, or use video. Take a Stand The best way to get noticed is to take a stand. Write the article using objective facts but throw your opinion in the mix. Final Note Outshine your competitors by simply being better than them. Source Searchenginewatch

Filed Under: News Tagged With: content marketing, SEO, SMO, Social Media

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

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Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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