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Amplified Content Marketing

by Michael Stuart

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How to Use Content Marketing to Grow Your Business

Curated May 19, 2022 by

Content Marketing’s Importance Today and in the Future The content marketing industry has been on a steady rise, and it’s not too surprising why. Content can appeal to customers in many different ways: through humor or sentimentality; by providing information that aids decision making (such as an…

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Filed Under: News Tagged With: business, content, pr

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

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Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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