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Curated January 10, 2019 by Staff Editor

Attracting Audience Attention

How to Attract an Audience with Creating Captivating Content     To be successful, every business has to tell its stories. These days, such stories are usually told through posting content online in blogs, articles and social … [Read more...]

Filed Under: News Tagged With: ads, blog, blogs, brand, business, content, content marketing, CTA, Digital Marketing, Email, Facebook, generate, leads, marketing, mobile, people, pr, SEO, Social Media, stories, story, strategy, success, top, Trends, website

Curated December 17, 2018 by Staff Editor

Content is the fuel that engages your audience on social media.

Content is the fuel that engages your audience on social media. To engage (meaning) to succeed in attracting and keeping somebody’s attention and interest. Here are nine proven ways to create and share engaging social media content.Stop Using … [Read more...]

Filed Under: News Tagged With: API, best practices, content, content marketing, marketing, marketing plan, people, pr, Social Media, strategy, top, Trends, Visual

Curated December 17, 2018 by Staff Editor

Top Content Creators use the title “How a Brand Does Something”

Top Content Creators often use articles with a title similar to the following template: How (Brand) Is Doing (Something) to Achieve (Result) to Draw a Bigger Audience        Why this content model works | (name-jacking) Brand … [Read more...]

Filed Under: News Tagged With: blog, brand, business, content, Email, influencers, marketing, people, pr, SEM, Social Media, strategy, top

Curated December 14, 2018 by Staff Editor

Three steps to great Influencer Marketing

Influencer marketing delivers results with a great ROI, yet many small businesses don't know how to proceed. The two main areas of your marketing strategy that work in sync with influencer marketing are content and social media. Content A lot of … [Read more...]

Filed Under: News Tagged With: brand, business, content, Conversion, influencer marketing, influencers, marketing, pr, Social Media, strategy

Curated December 13, 2018 by Staff Editor

Best Social Media Automation Tools to Boost Traffic

What are the Best Social Media Automation Tools to Better Reach My Audience? The internet is chalk full of tools that are useful in this arena. Many sites exist to make your life easier by taking some of the burdensome work off of your shoulders. … [Read more...]

Filed Under: News Tagged With: blog, business, calendar, content, Email, events, Facebook, generate, google, linkedin, marketing, mobile, pr, price, publishing, Social Media, story, strategy

Curated December 9, 2018 by Staff Editor

Dating and Digital Strategy

You’re ready for the world to know what you’re all about. How you're different, in a better way; approachable yet alluring; easy-on-the-eyes but not flashy. This is your digital strategy, not your dating profile, yet courting a customer … [Read more...]

Filed Under: News Tagged With: blog, business, Michael Stuart, pr, Social Media, strategy, success, top

Curated December 8, 2018 by Staff Editor

Link Engagement Declines On Facebook

Last 12 months of Facebook data for leading websites shows a noticeable decline in engagement (Less Likes, Comments, and Shares on Links) The top ten sites include (the Huffington Post, BuzzFeed) and major news brands (the New York Times, Fox … [Read more...]

Filed Under: News Tagged With: brand, content, Facebook, pr, stories, story, strategy, top, website, Websites

Curated December 5, 2018 by Staff Editor

Good marketing nowadays revolves around inbound marketing. And the good news is

Good marketing nowadays revolves around inbound marketing. And the good news is that if you have a blog, you are already on your way toward creating a great inbound marketing strategy. Iinternet marketing gameplan by http://www.1stonlinetech.com … [Read more...]

Filed Under: News Tagged With: ads, API, blog, brand, content, creation, CTA, Email, google, landing page, Landing Pages, leads, marketing, marketing plan, people, pr, publishing, SEO, Social Media, strategy, Visual, website

Curated December 3, 2018 by Staff Editor

BLOGGING IS ALIVE AND WELL

Some pundits have suggested that the blog is dead, but it's not. Blogging has simply evolved from a consumer activity into a sophisticated marketing tactic. The best marketers have figured out that if you’re going to have long-term success in … [Read more...]

Filed Under: News Tagged With: ads, best practices, blog, blogs, business, content, content marketing, content strategy, leads, marketing, pr, publishing, Social Media, strategy, success, website

Curated December 3, 2018 by Staff Editor

Content Marketing Predictions 2016

Peek into the content marketing crystal ball and see what industry experts predict for the new year."In 2016, content marketing exits its crazy college years. Grows up. Gets a real job. Pays its own bills," states Ann Handley, author of Content Rules … [Read more...]

Filed Under: News Tagged With: ads, content, content marketing, leads, marketing, pr, strategy

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Managing content

Managing content as an asset to achieve marketing goals of reaching, converting and engaging target audiences.

Steps to great content marketing

  • Put content at the heart of your marketing
  • Find the intersection with your brand and audience
  • Define your content marketing strategy
  • Create content for each stage of your purchase cycle
  • Build a content hub for your audience
  • Maximize visibility and share-ability through Social Media
  • Measure and improve using analytics

More content marketing news

Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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