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You are here: Home / News / The Advantage of Influencer Marketing Over Celebrity Endorsements

Curated March 8, 2019 by Michael Stuart

The Advantage of Influencer Marketing Over Celebrity Endorsements

Influencer marketing is quite the buzzword these days, among marketing pundits and honchos. Start-ups to established brands, everyone has been bitten by the bug called influencer marketing. It’s a marketing technique where companies tie up with influential people, to promote their product, service or brand.

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Filed Under: News Tagged With: brand, influencer marketing, people

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Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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