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by Michael Stuart

You are here: Home / News / Why Can’t We Resist Black Friday? A Behavioral Economist Explains.

Why Can’t We Resist Black Friday? A Behavioral Economist Explains.

Curated November 24, 2022

Opinions expressed by Entrepreneur contributors are their own.

Imagine you put on an old coat you haven’t worn in a while and, to your surprise, you find a crumpled $20 bill in your pocket. How good does it feel? Do you go up half a notch on a one-to-ten mood scale, or maybe a…

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Michael Stuart

Mike’s experience in the technology industry is quite extensive. During his career, he has had the good fortune of serving both as a designer of complex enterprise applications and as a corporate executive. Read More…

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